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UTR Pro TennisTour Netherlands

LEGAL

Privacy Policy

Privacy Policy of UTR Pro Tennis Tour Netherlands

Last updated: 22 March 2026

1. Controller

The controller responsible for this website is:

Advantage Sports Management B.V.
Tenderlaan 46
7331 AJ Apeldoorn
The Netherlands
Email: info@advantage-sportsmanagement.com

This Privacy Policy is governed by Dutch law and drafted in line with the GDPR. The Dutch version prevails in case of interpretation differences.

2. What personal data we process

We process personal data that you provide directly and personal data that arise technically when you use the website.

This may include:

  • name;
  • email address;
  • the content of your message submitted via the contact form;
  • information you provide in the live chat;
  • newsletter subscription data;
  • technical data such as IP address, browser type, device data, date and time of access, pages visited and referrer URL;
  • cookie IDs, online identifiers and records of your consent preferences.

3. Purposes and legal bases

We process personal data for the following purposes:

a. Responding to contact requests

If you contact us through the contact form or by email, we process your name, email address and message in order to respond and handle your enquiry.

Legal basis: Article 6(1)(b) GDPR and/or Article 6(1)(f) GDPR.

b. Live chat via Brevo

If you use the live chat, we process the data you submit in order to communicate with you and handle your request.

Legal basis: Article 6(1)(b) GDPR and/or Article 6(1)(f) GDPR. Any non-essential tracking or cookies connected with Brevo are used only on the basis of consent.

c. Newsletter via Brevo

If you subscribe to our newsletter, we process your name and email address in order to send you news, updates and relevant information about our activities and events. If you sign up as a player, we also process your data to inform you about player services from Advantage Sports Management B.V.

Legal basis: Article 6(1)(a) GDPR. Under Article 7 GDPR, the controller must be able to demonstrate that valid consent was given.

d. Analytics via Google Analytics 4

We use Google Analytics 4 to analyse website usage statistically and to improve the website. Google states that, for EU users, Analytics does not log or store IP addresses.

Legal basis: Article 6(1)(a) GDPR.

e. Technical tag management via Google Tag Manager

We use Google Tag Manager to manage scripts and tags on the website. Google describes Tag Manager as a tag management system that allows website operators to manage tags without repeatedly changing source code. In our setup, Tag Manager is used only to manage Google Analytics 4.

Legal basis: Article 6(1)(f) GDPR for technical deployment; consent is required for firing non-essential tags.

f. Embedded Google Maps

Some pages may display Google Maps content, for example to show a venue or address. When Google Maps is loaded, data such as IP address, device data and usage information may be transmitted to Google under Google's privacy framework and Maps data protection terms.

Legal basis: Article 6(1)(a) GDPR where the map is not strictly necessary.

4. Cookies and consent

Our website uses cookies and similar technologies. Non-essential cookies or similar tracking technologies are only placed or accessed after you have actively consented. A privacy policy alone is not enough for valid consent; consent must be informed, specific and given by a clear affirmative action, and withdrawal must be as easy as giving consent.

Once our consent manager is live, you will be able to change your preferences at any time through the cookie settings on the website.

5. Recipients and processors

We may share personal data with service providers supporting the operation of the website, including:

  • Hetzner as hosting provider, with servers in Germany;
  • Sanity as CMS provider;
  • Brevo for newsletter and live chat;
  • Google for Google Analytics, Google Tag Manager and Google Maps;
  • other IT or hosting providers where necessary.

Where legally required, we enter into data processing agreements with processors. Brevo states that it offers a DPA and that the servers on which it processes and stores its databases are located within the European Union, including infrastructure in France, Germany and Belgium.

6. Transfers outside the EEA

For certain Google services, transfers of personal data outside the EEA cannot be excluded. Google LLC is listed as an active participant in the EU-U.S. Data Privacy Framework. Google Maps also provides controller-controller data protection terms. Where required, we rely on appropriate safeguards under Chapter V GDPR.

7. Retention periods

We do not retain personal data longer than necessary for the purposes for which it was collected, unless a longer retention period is required by law.

As a rule, we apply the following periods:

  • server logs: 14 days;
  • contact and live chat requests: 12 months after completion;
  • newsletter data: until you unsubscribe;
  • records proving consent: up to 3 years;
  • Google Analytics 4 data: 14 months, provided that this setting is configured in GA4.

8. Is providing data mandatory?

Generally no. However, without your name and email address we may not be able to process your contact request or newsletter subscription.

9. Automated decision-making

We do not make decisions based solely on automated processing that produce legal effects concerning you or similarly significantly affect you.

10. Your rights

To the extent provided by law, you have the right to:

  • access your personal data;
  • rectify inaccurate data;
  • erase data;
  • restrict processing;
  • data portability;
  • object to processing based on legitimate interests;
  • withdraw consent for the future.

The GDPR provides the right to lodge a complaint with a supervisory authority. In the Netherlands, this is the Autoriteit Persoonsgegevens.

11. Children

This website is intended for a general audience. We do not knowingly seek to collect personal data from children without parental or legal representative involvement where this would be legally required.

12. Security

We implement appropriate technical and organisational measures to protect personal data against loss, misuse, unauthorised access or unlawful processing. The GDPR requires controllers to implement appropriate security measures and to be able to demonstrate compliance.

13. Changes

We may update this Privacy Policy from time to time. The current version will always be published on this website.